NCTE uses iCentives email messaging campaign for customer communications
The National Council of Teachers of English (NCTE) is building relationships with its members with One-to-One Service.com's iCentives.
NCTE has partnered with One-to-One Service.com to personalize and deliver their email newsletter to members. Inbox, the weekly newsletter, is one of NCTE's most vital online communication vehicles. Inbox increases traffic to the NCTE website after release, and has received positive reviews from NCTE members.
"One-to-One Service.com's iCentives has made it easy and economical for us to deliver our message online to our current members as well as create a system to attract new members," said Kent Williamson, Executive Director for the National Council of Teachers of English. "Our online communications with our association members was designed specifically to be customized to their needs for access to information."
One-to-One Service.com's iCentives team worked with NCTE to develop and deliver the newsletter and other e-messaging campaigns. The iCentives solution has helped NCTE provide members with valuable tools, documents, and information online while building a larger member base and increasing web traffic.
NCTE's Inbox newsletter is a powerful tool for news, views, and ideas that you can use.
As a showcase for NCTE's online communications, Inbox enables association members to stay in touch by providing English language arts news, teaching ideas, and resources for English teachers at all levels. NCTE has found that the online version of Inbox is the most cost-effective way of communicating frequently with their key audience.iCentives
In addition to Inbox, One-to-One Service.com also worked with NCTE to deliver 13 online journals to members. Delivering high-quality content in the most effective manner was the goal for the iCentives team. For example, the One-to-One Service.com Account Manager made sure that NCTE had the flexibility to create, administer, and maintain their personalized email campaigns. That personalized touch is also present in the business relationship between One-to-One Service.com and NCTE."One-to-One Service.com has been a far-sighted and responsive partner in helping NCTE reach its online communications goals. They have anticipated both technical and business issues, and have taken a team approach to understanding our needs and proposing innovative solutions." Williamson says. "When questions arise, they have not only answered our emergency queries, but have given us the tools to handle similar situations independently in the future. Best of all, there have been no "surprises" as our projects have developed-they build plans collaboratively and stick to their projections. It's hard to ask more from a technology service vendor."
Delivering Personalized Convenience
Making life a little easier with "no surprises" is a top priority for One-to-One Service.com. "We truly make it simple," says Scott Whitsitt, CEO.
In a world of information overload, customized links in the email newsletter and updated personalized information make accessing our business partner's latest tools, ecommerce applications, and important articles especially convenient.
About NCTE
The National Council of Teachers of English is devoted to improving the teaching and learning of English and the language arts at all levels of education. Since 1911, NCTE has provided a forum for the profession, an array of opportunities for teachers to continue their professional growth throughout their careers, and a framework for cooperation to deal with issues that affect the teaching of English. Visit NCTE online at http://www.ncte.org
You can read past issues of the Inbox on the NCTE website at http://www.ncte.org/inbox/
About One-to-One Service.comOne-to-One Service.com is a leading provider of web-based email response management and customer interaction software (iService) that is easy to implement and enhances each customer interaction. iService routes and manages customer email inquiries, captures a complete history of every customer interaction, provides a powerful self-help web site, and includes integrated email marketing modules (iCentives®). iService is available as an on-demand or on-premise solution and can be easily integrated with your existing web site.
Formed in 1997, One-to-One Service.com is a veteran in the email response management and eCRM industry. Located in Champaign, Illinois, One-to-One Service.com can be reached at 217.398.MAIL (6245) or on the Web at www.1to1service.com.
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iService, iCentives, the One-to-One Service.com logo, and the name One-to-One Service.com are registered trademarks of One-to-One Service.com, Inc.
For more information contact:
Scott Whitsitt
One-to-One Service.com
(217) 398-6245, ext. 121