One-to-One Service.com Releases Results of Internet Survey
Champaign, IL, November 18, 1999 - Although many organizations
are aware that email use is growing rapidly, most have yet to implement
customer service strategies that reflect the change, according to research
conducted by One-to-One Service.com. One-to-One surveyed 87 organizations
throughout the United States in industries ranging from financial services
to retail trade to determine their current Internet customer service
policies, procedures, and technologies.
Each participating organization completed a 40-question survey about
email response times, employee responsibilities, and their organization’s
goals for future email use.
"The lack of correlation between company size and email policy indicates
that not only the technology but the strategies for Internet customer
service are in their infancy," said Scott Whitsitt, President and CEO
of One-to-One Service.com. "Organizations need to realize the potential
of electronic interaction, as well as rise to the unique challenges
that it presents."
The results of the survey have been integrated into a report called
"The State of Internet Customer Service," which examines how organizations
are attempting to deal with the shift from voice- to text-based communications,
and how effectively the transition is being managed. The report can
be accessed from the One-to-One
Service.com web site.